8.16.2006

Have we all gone nano-crazy?

Seems like every product in the CVS aisle is trying to jump on the nanotechnology bandwagon. And thanks to a website created by the nonprofit group Project on Emerging Nanotechnologies earlier this year, anyone with a computer can browse the 200+ nano-products now commercially available. (The list includes, among the somewhat mundane face creams and household cleaners, the more surprising odor-eating shoe inserts, foam neck-support pillows, and even chocolate-flavored bubble gum.)

Here are a few of my favorite products, along with the hype they tout on their websites about those teeeeny tiny nano-ingredients (in no particular order):

Fullerene C-60 Day and Night Cream
Zelens, UK

“Fullerene C60 is a naturally occurring microscopic form of carbon, of the same purity as a diamond, which was found to have remarkable anti-oxidant properties. The key to the power of Fullerenes C60 lies in its shape. Its 60 carbon atoms are arranges like a soccer ball, with 32 surfaces. Each of these surfaces attract, and neutralise, the damaging free radicals, leading scientists to call Fullerene C60 the ‘radical scavenger.’”
(http://www.zelens.com/)


Rénergie Microlift
Lancome, France

“Microlifters are made of nano-particles of silica and proteins form a network to immediately lift and tighten skin.”
(http://www.lancome-usa.com/_us/_en/skincare/animations/renergiemicrolift/ discover.aspx?CategoryCode=AXESkincare&&&&)


Nanosilver Antibacterial and Deodorant Insole
Goodweave textiles Co. Ltd., Taiwan

(NB: for this one, I only wonder how much hype was lost in translation…)
“Nanosilver textile fiber has the ultra strong bacteriacidal power. Sterilization rate reaches as high as 99.99%. It may deodorize, stop itching and effectively prevents the athletic foot blood circulation, a moisture absorption and release of perspiration. The high permeable material quality, it can often guarantee the foot dry and neat.”
(http://www.goodweaver.com/)


Nanoceuticals Slim Shake Chocolate
RBC Life Sciences, USA

“NanoCeuticals™, with nanoscale ingredients, allow RBC to create products that:
-Scavenge more free radicals
-Stimulate the source of energy
-Increase hydration
-Balance the body’s pH
-Reduce lactic acid during exercise
-Reduce the surface tension of foods and supplements to increase wetness and absorption of nutrients
(http://813312.royalbodycare.com/Nanotechnology_Revolution.aspx)


Contour-Foam Silver Neck-Support Pillow
Sharper Image, USA

“Ultra-fine silver particles are infused throughout Sharper Image's exclusive space-age Contour-Foam Silver products. Created by advanced nanotechnology ("nano" indicating one billionth), these silver nanoparticles average only about 25nm (nanometers) in diameter — one 200 thousandth of a human hair — invisible to the eye but adding immeasurably to you well-being by making this pressure-free, comforting part of your home environment cleaner, fresher and healthier.”
(http://www.sharperimage.com/us/en/catalog/productview/sku__ZN004)


Nanover Hair Care
GNS Nanogist, Korea
“NANOVERTM Shampoo using nanosilver technology, ingredients go into hair quickly and deeply, has outstanding moisturizing and dandruff removing effect.”
(http://www.gnsnanogist.com)

NDMX Golf Balls
Nanodynamics, Inc., USA
“The much-anticipated launch of the revolutionary ball based on patented NDMX™ hollow metal core technology is ready for fairways and greens worldwide. Not only that, NanoDynamics™ has added a nano-enhanced polymer companion ball, the NDLiNX™, to its offering!”

(http://www.nanodynamics.com/Home/webstore)

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